graphic design
Whether you need a brochure, report, social media graphic or something special, I’m here for you. Update the look of your promotional materials or try something new to spark client interest.
I focus on designs that are clean, modern, informative, and inspiring.
Services Available
Logo Design + Colour Refresh | Catalogues + Look Books | Research + Annual Reports | Services + Promotional Booklets | Magazine + Book Design | Postcards + Invitations | Custom Illustrations | Posters | Direct Mail Design | Brochures + Leave Pieces | Business Cards + Stationery | Social Media + Web Graphics
Investment + Timeline
The timeline of a design project will vary immensely based on the scope and content. Payment is usually split into two instalments, one when you book, one right before we launch, however, additional payment plans are available for longer, more comprehensive projects. Check out the process below…
PROCESS
PLANNING
My goal is to create quality design that fits well with your brand and is on time and on budget. The first step is I’ll get an idea of your project and provide an estimate and timeline. Once the estimate is approved and we have signed all the paperwork, I will send you a detailed questionnaire about your brand and what your goal is for this specific design piece. This way I can get to know you, as well as the target audience, and we can start establishing the visual direction and inspiration for this project. We also will determine whether this document will be for print or web or both and what exact sizes we are designing for.
CONTENT
Before we actually start designing we’ll need content to design with (a content outline of the order of your content, all your content, and any imagery). I can help source imagery if needed. Also feel free to let me know if you need to outsource copywriting, editing and/or photography, as I know professionals whom I can recommend.
VISUAL DIRECTION
Once all the content is finalized we can start designing. Based on our previous process I will design one to two key spreads of the publication or samples of the project to run by you to ensure we are on the same page and moving forward in the right direction.
DESIGN
Once I have the green light on the initial key spreads/samples I’ll work on the remaining content and come back to you with a fully designed publication for review with all the final content and imagery.
DETAILS
Undoubtedly little adjustments will need to be made on our first draft, especially for very copy heavy documents, a lot of proofreading and fact-checking happens during this phase. We will work through two revisions of the publication, fine-tuning every last detail.
launch
Lastly, I wrap up all the files and assets, delivering a fully designed PDF for print and/or web. I'm happy to provide recommendations and facilitate communication with printers if necessary and am excited to see your project become a reality!